This project is a teaser film created for a music video, developed to support fundraising and full project production. The shoot was directed by Armik Israyelyan in a studio environment, with the set and pavilion constructed from scratch based on a pre-developed storyboard. The visual approach focuses on atmosphere and stylization to communicate the tone and potential of the larger project.
Concept & Execution
This project serves as a cinematic proof of concept. By designing and building a custom set, the team maintained absolute control over the aesthetic environment, resulting in a polished, tone-setting film that effectively bridged the gap between initial ideation and large-scale production. It focused on key shots that will later become anchor shots for the music video and the main character.
Want to know more?
Let's Talk
